Territorial Wi-Fi

Due to its universal, secure, and versatile nature, the Wi-Fi network has become a key need for residents and tourists. Wi-Fi networks are being developed at the initiative of local authorities, particularly in the context of territorial marketing/smart city initiatives; this is known as territorial Wi-Fi.

The level of demand for reliability and performance of Territorial Wi-Fi is also growing. It remains complementary to the mobile network; as the Banque des Territoires (formerly Caisse des Dépôts) emphasizes in its guide to Territorial Wi-Fi, roaming cannot replace a Wi-Fi network to provide real connectivity to users abroad or those far from any quality mobile coverage. It also helps relieve mobile network congestion in high-traffic areas.

What is Territorial Wi-Fi?

Territorial Wi-Fi consists of unified Wi-Fi within a territory: the user connects via a captive portal, and all the terminals deployed ensure coverage without the need to reconnect each time (seamless connection).

What are the benefits of territorial Wi-Fi?

Territorial Wi-Fi is an important factor in a territory's attractiveness, enabling:

  • To ensure broadband coverage, particularly for:
    - Tourists from outside the European Union;
    - Areas far from good mobile coverage;
    - High-traffic areas with mobile network saturation (events, tourist attractions, train stations, etc.)

  • Provide continuity of service thanks to the captive portal, which enables a seamless connection;
  • For the community, to have a hyper-local, tailored, and personalized information channel;
  • Have a better understanding of urban flows (particularly to understand commuter migrations within a given area, etc.).
  • Transfer legal constraints (2015 Intelligence Act) to private tourist locations thanks to a surbox that unifies the territorial Wi-Fi network on the territory;
  • Promote diversified uses, particularly the collection of data from connected objects.

Beyond the services offered to users, territorial Wi-Fi provides the community with an additional tool for analyzing the territory:

  • Tourism: flows, tourist routes, user typology;
  • Comparison of flow data and user typology with additional data;
  • Better understanding of user interests to direct them to personalized offers to enhance the attractiveness of the territory.

 

What are the characteristics of a territorial Wi-Fi network?

Territorial Wi-Fi corresponds to the deployment of network access points throughout the territory, primarily in transit areas, but it is not limited to these aspects.

In order to become an easy-to-use and attractive commodity, such a network could:

  • Provide a common connection portal, adapted to tourism (captive portal). This portal requires only a single authentication and allows automatic reconnection to the network once nearby. After logging in, the user would be redirected to a "community" web page. This would promote local activities and would primarily facilitate the user's stay.
  • Be deployed in private tourist locations (restaurants, hotels, campsites, etc.) by integrating existing networks using an overbox. This would allow for decentralized network management; once integrated, the network would appear under the same name (SSID) and with the same captive portal as the rest of the territorial Wi-Fi network.
  • Provide a physical and digital communication device to promote the service and signal access points.
  • Operate in a unified manner across all sites and access points. The super administrator (the local authority/its partner) would manage connection and authentication settings across the entire network in real time.
  • Easily integrate devices using partner networks (roaming agreements with mobile operators).
  • Enable database management to leverage and exploit the collected data.

 

How are the costs of such a network structured?

One of the first steps is to target priority sites for the installation of access points, which will then allow for the modeling of a deployment scenario. Access points can be deployed in public spaces or in partner private locations (integration of existing Wi-Fi using a surbox). These access points can be indoors, outdoors, or integrated into street furniture.

Overall, the implementation of a territorial Wi-Fi network follows a three-phase cost structure:

  • Study and design costs;
  • Installation and integration costs: the deployment of several connected access points in each area will allow the deployment of the infrastructure on a shared network; in particular, the centralization of connection management, the firewall, and software (captive portal, advertising, etc.) in a data center (central switch, Wireless LAN Controller, VLAN, etc.);
  • Operating and maintenance costs

Jean-Francois

Jean-François

Division Director
Jean-François has been working at Tactis since 2005 on master plans, feasibility studies, and especially on launching and setting up public service delegations and complex contracts (negotiations, contractualization) as well as monitoring contract execution for numerous local authorities.

A question?

Contact Jean-François

Do you have a question about territorial Wi-Fi? Need some clarification regarding a future project? Send an email to Jean-François Celhabe, Director of the AMO division.

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Jean-Francois

Jean-François Celhabe

Director of the AMO division
Jean-François has been working at Tactis since 2005 on the creation of master plans, feasibility studies, and especially in the launch and assembly of public service delegations and complex contracts (negotiations, contractualization) as well as monitoring the execution of contracts for numerous local authorities.


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